Identity for "The End of Control"
The project is based on the book "The End of Control" by Kevin Kelly. It deals with social, technical and biological processes and examines complexity and behaviour in more detail. A comprehensive visuality was developed for all chapters as part of the subject corporate identity.
A labyrinth is a complex system. Just like the topics covered in the book. The labyrinth is a metaphor for complexity. The game was therefore developed for a better understanding.
For each chapter there is a summary. To find out to which chapter which summary belongs you have to solve a labyrinth. If you place the labyrinth over the text, the letters on the path will give you the correct chapter name.
The corresponding font was also developed by myself. It forms the framework of the identity together with the labyrinth and the gradients.
Subject: Corporate Identity